Jason Wiggins Creative
Menu
Jason Wiggins Creative
2016 – Present // Creative Director and Branding Specialist
Jason Wiggins Creative, LLC
Working with senior brand managers to establish customizable digital and print templates for a variety of business units. Teaming with internal brand teams and partner agencies to sell the benefits of self-service marketing technology. Thinking forward to ensure materials are flexible, reducing cost while increasing shelf life and speed to market. Serving as a document engineering lead, making sure logic is efficient, testing, debugging, and troubleshooting. Resulting in client-reported savings of $32M and a 395% increase in year-over-year downloads.
2015 // Creative Director and Branding Specialist
Copeland Advertising
Partnered with a Fortune 500 client and third-party agencies in the successful design, testing, and launch of two distributed marketing systems. Advised on feature sets, wireframing, functional specs, and user acceptance testing. Led design, production, and asset management for three online advertising customization systems.
2007 – 2015 // Art Director
Copeland Advertising
Manage estimating, invoicing, creative, and production of web content, trade shows, print, and brand templates. In charge of hiring, training, mentoring, and retaining creative talent. Started a successful company initiative to do pro bono creative in the interest of generating P.R., making new connections, and learning new skill sets.
2006 – 2007 // Art Director
Schawk!
Teamed with Account Executives to create concepts and initial sketches. Design and production of national advertising, signage, and high-end catalogs. Collaborated with producers and photographers to build sets and direct photography. Selected to lead production for a new Fortune 500 client’s advertising overhaul. Directed production in versioning of layouts for various markets. Reduced downtime, errors, and redundant work by requesting Art Directors be paired with production personnel. Developed RFPs and client presentations.
Graphic Designer
Fresh Graphic Design, LLC.
Responsible for client and vendor relationships, art direction, production, and company growth. Customized workflow to assist clients on an hourly, project, or retainer basis.Grew business by 24, 19, 17, and 33% respectively in the last four years.
Graphic Designer
Sprocket
Identity development, bimonthly magazine, and catalog design.
Graphic Designer
Zenith Design Group
Assisted in client presentations, web, print, identity, and billboard design.
Graphic Designer
Piedmont Hospital
Worked directly with hospital professional staff in the design of medical forms. Interviewed, tested, and trained new designers on style guides and processes.
Production
Red & Black Publication
Built ads, retouched photos, and prepared pages for print using manual and digital paste-up.
Distributed marketing platforms, art direction, concepting, copywriting, corporate branding, layout, Adobe Creative Cloud, user experience (UX), user interface design (UI), persona development, customer journeys, photo shoot direction, set design, project and personnel management, production, budgeting and estimating, preflight and press check.
2000 // Bachelor of Fine Arts, Graphic Design
The University of Georgia, Athens GA
Creative Director, Roswell Parking Now – Roswell Parking Now is a group of business owners and citizens who have come together to help alleviate the parking crunch in Historic Roswell. For Historic Roswell to continue competing with nearby live/work/play developments and other historic districts, we need to solve our parking problems. I designed the logo for the organization and plan to continue offering my creative assistance.
Creative Director, Friends of Mabry Park, Inc – Responsibilities include discovering the big idea and creating a unified vision.
Creative Director, The Wren’s Nest – Oversee the design and production of a cooperative arts publication covering Atlanta from the Civil War to Civil Rights.
Art Director, International Interior Design Association – Georgia Chapter – Volunteered services to the Georgia Chapter of the International Interior Design Association. Established the look and created save the date mailers, invitations, tickets, and artwork submission forms for the First Annual Trash To Treasure Art Auction. The beneficiary of the art auction was the Atlanta BeltLine.
Art Director, Senior Services North Fulton – Create and manage production of a save the date, invitation, and print program for a fundraiser.
Graphic Designer, Alan C Pope High School – Design the annual programs from the soccer booster club.
Graphic Designer, American Red Cross of Georgia – Created illustrations, t-shirts, and print collateral for fundraisers.
Graphic Designer, ACC Leisure Services – Created logos for youth sports and county parks.