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03 Dec 2013
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Check out my new look

Some of the info below can also be found in the “Logo // Identity” section of the portfolio. However, here we are going to delve a little deeper into color selections, fonts, and patterns.

When working on a new logo, it is crucial to continually think about how it is going to play out across all of your design needs. In my situation, that is primarily web, resume, print portfolio, and maybe a business card.
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29 Mar 2013
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Rediscovering Your Voice

Last nights Atlanta Web Design Group Meetup at Hypepotamus delivered as promised. I usually come away with some new knowledge from these events, but sometimes the title/description varies from the actual content.

Serial entrepreneur John Lee Saddington skillfully avoided industry specific jargon and got to the heart of the creative process. One of his talking points was similar to something Dave Grohl said in his recent SXSW keynote speech, albeit with a few less f-bombs. The basic argument is to take an honest look at your self and find your own voice. It doesn’t really matter if others get it or not. It is uniquely yours. Understand the things that set you apart and scratch your own itch.

Overly simplified? Cliche? Maybe. But in a world of brand decks, design by committee, and executing design for others it’s too easy to lose your voice.